'Free solar' was the hook. The 25-year loan was the reality. Here's how the pitch works and why it may be deceptive under Florida law.
It's one of the oldest hooks in the door-to-door solar playbook: 'free solar,' or a 'government program' that gives you panels at no cost. Then the paperwork shows a 20- or 25-year loan. If that's your story, you're far from alone.
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